Regulation-Compliant Website Design for Irish Solicitors (S.I. 518 Ready)
Protect Your Firm’s Reputation & License
Advertising by solicitors in Ireland is regulated — the Solicitors (Advertising) Regulations, S.I. No. 518/2002, restrict superlative and comparative claims and constrain how fees and personal injury work may be advertised. A general web designer will not know that, and standard marketing copy pasted onto a solicitor's site is how firms end up with wording they have to defend. We write to the conservative side by default and leave the final read against the current regulations to you.
The Static Advantage: A Much Smaller Target
Solicitors hold sensitive client funds and data, making you a prime target for cyberattacks.
Minimal Attack Surface
We build Static Websites. Unlike WordPress, there is no database to hack and no login page for bots to brute-force.
Instant Speed
Your clients (and opposing counsel) expect your site to load instantly on mobile devices, especially around the Four Courts.
Professional Austerity
We use design language that conveys authority—serif typography, fast loading, and clean lines—without the "flashy" animations that undermine professional dignity.
Secure Your Firm's Presence
Request a confidential proposal for a secure, compliant website.
Confidential Inquiry?
WhatsApp UsWhat do the advertising regulations mean for a firm's website?
A solicitor's website is advertising, and advertising by solicitors in Ireland sits under the Solicitors (Advertising) Regulations, S.I. No. 518/2002, together with the Law Society's guidance and the wider framework the Legal Services Regulatory Authority operates. The practical effect is that a good deal of ordinary marketing language is not available to you.
Superlatives and comparisons are the usual trap — best, leading, number one, the firm other firms recommend. So is anything that reads as a claim about outcomes, and there are specific constraints around how fees and personal injury work may be advertised. None of that is exotic; it is simply the opposite of what a general web designer has been trained to write. Copy lifted from a template written for a plumbing company is how firms end up with wording they then have to defend.
Our position is straightforward. We draft to the conservative side by default and leave out the categories above without being asked. We do not certify that the result is compliant, because that is your professional obligation and the regulations and guidance change over time. Read the draft against the current version and tell us what to alter — that is the normal course of these projects, and the wording that goes live is the wording you approved.
What can a law firm website say instead?
More than firms think, and it works better than the adjectives it replaces. Nobody choosing a solicitor was ever convinced by the word "leading". What convinces them is evidence that you do this work often and that you will explain it to them.
The strongest thing you can publish is process. What actually happens in a conveyance, in order, with the stages named and a realistic sense of what each one involves. What probate requires and why it takes as long as it does. What a client should bring to a first meeting. This is factual, it breaches nothing, and it is the single most-read content on any firm's site — because it answers the questions a client is too embarrassed to ring and ask.
After that: who the solicitors are, what they qualified in and when, and which of them will handle the file. Where you have offices and which courts and counties you act in. How your fees are structured, described in the way the current regulations permit for that type of work. All verifiable, none of it a claim about being better than anyone. If you practise at the Bar rather than in a firm, our page for barristers covers the stricter rules that apply there. Firms whose clients are small businesses often also read our accountancy page, which faces the same fee-transparency question.
What should be on a solicitor's website?
Six things, all factual, none of them requiring an adjective you would have to justify.
Your areas of work, one page each
Conveyancing, probate, family law, employment, personal injury. Clients search the matter they have, not the word solicitor. A page each is what lets them find you.
The people, with real qualifications
Who will actually handle the file, what they qualified in and when. Clients instructing a firm for the first time want to see a person, not a stock photo of a gavel.
How your fees work
Not necessarily a price list, but how you charge — fixed fee, hourly, what outlays are. Describe it in the way the current advertising regulations allow for the work in question.
What happens next, step by step
The stages of a conveyance or a probate, in plain words. It answers the question clients are too embarrassed to ring and ask, and it demonstrates competence better than any adjective.
Offices, and where you act
Address, parking, which counties or courts you cover, and whether a first consultation can be done by phone or video.
A contact route that does not invite privileged detail
A short form asking for a name, a contact and the general nature of the matter — with a line making clear that no solicitor-client relationship arises until the firm confirms it.
How do clients actually choose a solicitor?
Most instructions still start with a recommendation, and no website changes that. But the recommendation is now followed by a search, and increasingly the search comes first. Someone who has just gone sale agreed searches "conveyancing solicitor" and their town. Someone dealing with a death searches "probate solicitor near me". They are searching the matter, not the profession.
This is why the single "Services" page listing eight practice areas in a bulleted list performs so badly. It gives Google one weak page competing for eight different things. A page for each — conveyancing, probate, family, employment — each explaining that work properly and naming where you act, is the difference between being found for the matter and being found only by people who already know your name.
What decides it from there is response and reassurance. Clients contacting a firm are usually in the middle of something stressful, and they are comparing two or three. The firm that answers, and whose site already told them what to expect and roughly how fees work, is the one that gets the file. If your firm is not appearing at all, the causes are usually mundane — we go through them on this page.
Why does a brochure site need to be secure at all?
There is no client data on it, so the instinct is that it does not matter. The exposure is different from the one people expect. Firms handling conveyancing are a known target for fraud that works by impersonation — a convincing approach that appears to come from the firm, at the moment money is moving. Anything that makes impersonating you easier is worth closing off, and a neglected website and an unmanaged domain are both on that list.
The other exposure is simple defacement. An abandoned WordPress install with a plugin nobody has updated in two years is the most common way a small firm's site ends up serving something it should not, and the reputational damage lands the same week you are trying to reassure a client. It happens to firms because nobody is paid to watch it, not because anyone targeted them.
A static site removes most of that surface: no database, no admin login on the public site, no plugin stack. We manage the domain and its email records as part of every plan so they do not quietly lapse, and client files stay where they belong, in your practice management system. If you want to keep an existing WordPress site, that is a service too — see WordPress maintenance and security — but it is a maintained arrangement rather than something left alone. You can test how an existing firm site performs with our free speed test.
What does it cost?
Published prices, nothing to chase. We build your homepage design first — you pay nothing until you approve it.
Most popular
Starter
€0 upfront
then €70€50/monthAutumn offerPay it over 12 monthsEnquire before 1 November. New customers pay €70/month from that date.
5-page site, hosting, domain, SSL, security, one content update a month and Google Business Profile setup. 12 monthly payments, then €15/mo optional.
Own it outright
Own It
€849€599 onceAutumn offerEnquire before 1 November. The price is €849 from that date.
Free hosting year 1, then €15/mo
The same 5-page site, owned by the firm. Care plan covers hosting, domain and small edits, month-to-month with no minimum term.
A page per practice area
Bigger Brochure
€1,199€900 fromAutumn offerEnquire before 1 November. The starting price is €1,199 from that date.
one-off, optional care plan
Up to 10 pages — conveyancing, probate, family and the rest each on their own page, plus solicitor profiles, a blog and local SEO basics.
Client portals, document upload and case-status pages are custom work, quoted from €1,500 plus €125/month. Full detail on our pricing page.
What Our Clients Say
"Transparent in pricing and kept me informed every step of the way. Quality exceeded expectations."
Benjamin Holbrook
Trustpilot
"Their support is fast, reliable, and always helpful. A fantastic team for any web project!"
ICPF Ireland
Trustpilot
"The entire process was seamless and extremely professional, surpassing my expectations."
Aidan Mangan
Trustpilot
Frequently Asked Questions
How much does a solicitor's website cost in Ireland?
€0 upfront and €50 a month covers a five-page firm site with hosting, domain, SSL, security, one content update a month and Google Business Profile setup, for 12 monthly payments — then it's yours. To own it outright it is €599 once, with the first year of hosting included free and an optional €15/month after that, no minimum. A firm with a page per practice area, solicitor profiles and a news section is the Bigger Brochure plan, from €900. Full detail on the pricing page.
Will my website comply with the solicitors' advertising regulations?
We write to the conservative side of them, and we will not put superlatives, comparative claims or outcome promises on a solicitor's site. But compliance is your professional obligation, not something a web designer can certify, and the regulations and the guidance around them change. Read the draft against the current version of S.I. No. 518/2002 as amended, along with Law Society guidance and anything the Legal Services Regulatory Authority has issued that applies to you, and tell us what to change. We build the wording you sign off.
Can I say we are experts or specialists in an area?
That is exactly the kind of wording the advertising regulations constrain, so our default is not to use it. The good news is that it is also weak copy. Describing the work you do, the volume and type of matters you handle and the qualifications your solicitors hold is more persuasive to a client than an adjective they have seen on every other firm's homepage.
Can we publish client testimonials or case results?
We do not write, solicit or invent testimonials for any client. For a firm there are further problems on top — confidentiality, privilege, and the way a results page can read as a claim about outcomes. Practice-area pages that explain the process properly do the same job without the exposure.
Do we need a blog?
It is the most reliable way for a firm to be found for the matter rather than the name. Clients search 'how long does probate take in Ireland' months before they search for a solicitor. Plainly written explanatory pieces — general information, clearly not advice on any specific matter, with a note to that effect — reach people at that point. It comes with the Bigger Brochure plan.
Why does a law firm need a secure site if there is no client data on it?
Because the site is part of your public identity, and conveyancing in particular attracts fraud built on impersonating a firm. A defaced or hijacked website, or a domain nobody is properly managing, makes that easier. A static site has no admin login and no plugin stack to be exploited, and we manage the domain and its email records as part of every plan. Client files stay in your practice management system, where they belong.
Do you migrate our existing WordPress site?
Yes, and for most firms we would move you off it. A brochure site does not need a database, and an unmaintained WordPress install is the single most common way a small firm's site gets defaced. If you have a genuine reason to stay on WordPress we do that too — it is from €1,200 plus €90/month, and we would talk you through the trade-off first. More on that on our WordPress maintenance page.
Why is our firm not showing up on Google?
Usually a Google Business Profile that was never claimed or verified, plus a site with one 'Services' page listing eight practice areas instead of a page for each. Both are fixable. The common causes are set out on this page.
Related guides
- Barrister website design
Barristers work under the same advertising regulations but a different practice model — no firm branding, no client-facing enquiry forms, and a profile that has to read to solicitors rather than to the public.
- Accountant website design
If you refer work to an accountant, or take referrals from one, their sites face the same problem yours does: proving competence without making a claim the regulator will object to.
- Why your firm isn't showing up on Google
Most solicitors' sites never name the areas of law in the words clients actually type, which is the usual reason a firm with a decent site still cannot be found.